Training
Essentialism & Focused Energy
You have finite energy, time, and focus. Decide what to be great at, and deliberately let the rest go, because money you can always make back, and attention you cannot.
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The Checklist
Skilled people rarely fail from lack of knowledge. They fail from lack of application under pressure. Catch the small, deadly lapses, with a template you can download today.
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Branding vs. Marketing
Branding is who you are. Marketing is how you get that in front of people. Confusing the two is why most businesses waste money. The distinction, made unmistakable.
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Play to Your Strengths
Personality types are not about labels, they are about permission. Stop trying to be someone you are not. Includes a free Founder Personality Test you can take right here.
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Data, Information & Actionable Intelligence
A true story: how I proved, the hard and dumb way, that opportunity is predictable, and what actually separates raw data from intelligence you can plan a business on.
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The True Value of a Lead
The next chapter of the same experiment. Once opportunity is predictable, the only question left is which leads are worth your time. The answer is scarcity times motivation.
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Have Something to Build?
Tell me where you are and where you're headed. I read every message and almost always reply personally.